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The Story of Story: Part 3

17 Saturday Jan 2026

Posted by petersironwood in creativity, essay, HCI, psychology, story, Uncategorized

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books, education, fiction, HCI, knowledge, leadership, learning, life, management, sense_making, story, Storytelling, thinking, truth, UX, writing

The Story of Story: Part 3 – Good Story, Well Told.

Often in my English classes, (and yours?) we talked about the mechanisms of writing: spelling, grammar, word usage, punctuation, paragraph construction, metaphor, rhythm, and rhyme scheme, for instance. We talked very little about how to tell a story well. And we talked zero about what makes for a good story. 

In the last article, I described some guidelines for soliciting stories from users and other stakeholders. From these, one may gain insight into potential problems that a product or service might solve, ameliorate, bypass, or avoid. Later, I will describe more about how stories may be used in the design and development process. Before getting into that, however, I want to describe more about what makes for a good story. In the following articles, I will also suggest ways to make the story well told. 

What Makes for a Good Story?

You might find it helpful to write down a short list of 5-10 novels, short stories, movies, or TV shows that you really liked. It doesn’t have to be your all time ten best; just something good that springs to mind. Then put that list aside. Read through the criteria I propose and then check back after you’re done reading to see whether or not most of these criteria were met. I’m betting that they mostly were met. 

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The Story Cube. 

Imagine a cube of some really nice material that you like; e.g., polished wood, lead ore, malachite, silver. This cube has three dimensions: height, width, and depth. It must have all three dimensions. In the case of a story, there are also three dimensions in this sense: Plot, Setting, and Character. If a story lacks any of these three, it will be “flat” (not so interesting). For example, if you spent time working in a large company or government agency, you were probably given training materials about how you’re not supposed to do unethical things like steal from your company. They may have provided you with scenarios and asked what you would do or what was the “right” response. These stories tend to have people in situations making decisions. The problem with these stories is that, in order for them to be “efficient”, they spend almost zero time on character development.  “Joe wants to impress his boss and make his quota for the fourth quarter so he puts down as sold this-quarter things he is sure he will sell early in January. After all, he rationalizes, calendars are arbitrary.” Of course, the answer is no Joe should not be lying on his sales report. But we really don’t know much about Joe. We don’t know enough about him to really care much about him. Of course, he shouldn’t lie. If he does, it’s pretty hard to feel anything but contempt for Joe. It should have been obvious to him that he shouldn’t lie on a sales report and if he does lie, he should be fired. Good riddance. Let’s replace Joe with someone who follows the rules. 

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This story is so flat that it seems to me that the story is constructed, not so much to really educate, but more to prove that you were shown that it’s wrong to lie on sales forms so that, should the court case arise, you will not be to argue effectively that it was a mere technicality that you didn’t know about. If you really wanted to change someone’s mind about what was right, knowing about Joe’s character could make you empathize much more. Maybe he came from a Mafia-type crime family and no-one would bat any eye about lying on a sales report. They would expect him to lie on the report. Maybe even now, he is looked down upon by everyone else in his family for being such a chump and working for “the man” instead of being “the man.” 

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Or, perhaps Joe just found out that his wife has serious cancer and is understandably but severely depressed. He desperately wants to bring her some good news. If we reveal, not only what situation Joe is in but also, how he sees that situation, how he feels about it and what conflicts he faces, we will begin to have real empathy for Joe. His choices become real, rather than predetermined.  

TV commercials, like corporate training videos, are typically pretty flat too. But in some cases, the ad agency has gone out of their way to introduce you to some character that is recognizable and re-appears in commercial after commercial. Each time, just a little bit of character is revealed and eventually you find yourself watching the commercial largely because you start to care about the character. In a similar way, one might be able to make the corporate training stories more intriguing & educational if there were a cast of characters that persisted over time. 

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Two Paths Diverged in a Yellow Wood…

Typically (but not invariably) the author knows how the story will turn out before he starts writing. But for the reader (or viewer), it is not at all obvious how the story will turn out. For compelling stories, the reader must be convinced to “play along with” the uncertainty of the outcome even if they are sure ‘the good guys will win.’ In good stories, bad things happen to the protagonist, but he or she is not a cork tossed on the ocean waves. The protagonist must want something; they must have a goal that is overwhelmingly important to them. They must react to changing circumstances, overcome the obstacles that are thrown at them. Characters are engaged in battles! Battles test them. If winning the battles is easy or inevitable, the character isn’t someone we can really relate to. 

catman

Kryptonite 

Superman is basically super-human and invulnerable! But watching someone who is invulnerable and has super-powers win battle after battle is boring. Superman has to have weaknesses. To make it more interesting and allow for more plot variation, he actually had three original weaknesses: kryptonite, friends, secret identity. In one episode, someone will have some kryptonite while in the next, someone will kidnap one of his friends. Recent movies have added a fourth weakness: other super-human and invulnerable beings.  

Whatever the story, your character must have weaknesses. Otherwise, no-one will “believe” the character and you as the writer will be stymied when you try to develop an interesting plot. The weaknesses can be physical, moral, social, intellectual, situational, and so on. But they should not be merely irrelevant weaknesses. Imagine a story where Sue is the main character. She’s tone deaf. She’s also brilliant, hard-working, imaginative, driven to succeed. And, indeed, she becomes a very successful trial lawyer. Eventually, she is made partner. OK. Isn’t this exactly what we’d expect to happen? What does being tone deaf have to do with anything? 

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Imagine instead, that Sue was inspired at the age of four when she went to the opera. It was her life-long dream to become an opera singer. Indeed, she was blessed with a beautiful voice. She was also brilliant, hard-working, imaginative and driven to succeed. Unfortunately, she was tone deaf. Now, the weakness becomes interesting. Perhaps she will fail and kill herself. Perhaps she will fail but find another goal that is even more important to her and succeed at that. Perhaps she will fail time after time but eventually develop a career as an improvisational opera singer. She will ask people in the audience to name five things and then and there, she will create a beautiful aria that weaves a tale of some considerable interest about the five things. No-one knows that she is singing out of tune because she is composing on the spot. 

The more improbable the odds and the more horrendous the journey, the more challenge you give yourself to make it work! Blind at birth but wants to be an artist? Surely, that’s just stupid. It’s impossible. But is it? What if feedback were provided in such a way that it influenced her to make unique and beautiful paintings? What if genetic engineering allows her to grow new neural pathways? What if she can be equipped with artificial eyes? If it’s fiction, a magic spell can do the trick. Even if your ultimate goal is a real product for the real world, imagining a magical solution may lead you to a new (and real) path, previously hidden by your own expectations. 

It is easy for a writer to identify with their hero. And that is potentially quite a problem. After all, if you were superman, you sure as heck would not go out of your way to go near kryptonite. You’d quite sensibly stay away from the stuff! But if you are writing about superman, you need to get him near the deadly stuff every third or fourth episode! The “weaknesses” in the character generate interest. The failures, injuries, betrayals, and conflicts of your protagonist provide materiel that allows you to architect a more interesting plot. 

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A Garden of Delights, Flashy Sights, or Sword Fights?

Three dimensions of story is a weak metaphor only. The three dimensions of a cube can be manipulated independently. This is not generally true for the three dimensions of story. The character makes a decision, the decision determines the next step of the plot. That will influence the setting for the next scene. In addition, the actions of the protagonist may also change state of the underlying and cross-cutting conflicts. 

Imagine:

 two rival gangs fighting for urban turf and maybe sex,

 two gardeners in a fierce competition for sex with the town’s most eligible “catch” as well as for the blue ribbon prize for best garden, 

two rival secret agents vying for victory and maybe sex,

two life long friends now vying for #1 in their Harvard Law class, and maybe sex.

The structure of the underlying plot might look quite similar, but the specifics will depend a lot on how the character is developing. If they develop from ego-centric to altruistic, then they will tend to make different decisions near the beginning than near the end of the story. In addition, the setting will have to be consistently portrayed. 

The four descriptions above would most naturally lead to a lot of the setting for the stories respectively in urban settings, garden settings, foreign settings & dangerous situations, mainly Law School and campus settings. Of course, you could violate expectations in a way that increases interest. Imagine that rather than have another garden scene–

The rival gardeners arrive at an urban parking lot dressed in expensive gowns, fully jeweled in their finest, both fully knowing that they will win first prize (but secretly fearing that they might not). These life-long friends now exchange icy greetings, make back-handed compliments about each other’s appearances. The verbal exchange escalates. Precisely because they know each other so well, they know exactly how the other person’s escalator functions. Soon, they are rolling around on the parking lot in their fancy gear; ruining each other’s clothes and hairdos. At this point, they hear in the distance, the loudspeaker and the chairman about to announce the Blue Ribbon Winner!  In their trashed and ripped clothing, they sneak in together to hear the awards, hanging out together in the shadows so as not to be seen in their tattered clothes. “And the blue ribbon goes to” {drumroll}: 

someone else entirely. 

At this, the two life long friends look at each other, laugh uproariously, hug each other, and then become even more intimate friends than they were before their fight in the urban parking lot. 

The fact that there are “expected” relations among various dimensions of story is wonderful. For every such expectation, you can decide to follow, bend, or break that expectation. The more expectations people develop, the greater the number of variations for creative exploration. One valid reason for the choice of setting is really where you want to spend your time. That goes for an author — but it also goes for any designer or business person or User Experience expert. What kind of setting do you want to be in? What kind of customers do you want to serve? Do you really want to make their life better or just get them to buy more product? What sorts of application areas are really cool to you? Of course, I understand people need to eat and often there is a conflict within us all about what to do. That’s what a good story is really about.

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The reason that stories resonate is that, regardless of setting, people face the same kind of dilemmas. We all do. And, how we handle those dilemmas? In life, as in story, 

character is revealed by choices under pressure… 

——————————————

Author Page on Amazon

Dream Planet on Barnes and Noble

The Impossible

Donnie Boy gets a hamster

What could be better? A Horror Story

If Only

Ripples

It was in his Nature

That Cold Walk Home

The Orange Man

Stoned Soup

The Three Blind Mice

All that Glitters is not Gold

The Forgotten Field

Choosing the Script

The Story of Story, Part 1

15 Thursday Jan 2026

Posted by petersironwood in creativity, management, psychology, story, Uncategorized, user experience

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AI, Design, development, HCI, knowledge, leadership, life, management, persuasion, story, thinking, thought, truth, UX

The Story of Story, Part 1

Background.

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Right around the turn of the century, I managed a research project at IBM’s T. J. Watson Research Center on the business uses of stories and story-telling. The project was part of a larger effort on “knowledge management.” One of IBM’s major reasons for being interested arose from their increasing revenue stream from services. However, services such as consulting required a lot of labor; it was competitive. Therefore, the margins on this business were not so high as, for instance, in hardware or system software. IBM invested a lot in tools so that they can make hardware very cheaply and effectively using relatively little labor. The company wanted to be able to something similar with consulting services. The idea was that we could use knowledge management so that the knowledge assets of top-level consultants could be, captured, organized, and then re-used by more junior (and less expensive) people thus rendering higher margins for the company. The success of this approach was fairly limited partly because the knowledge management methods were geared toward explicit rule-based knowledge and specific facts. Much of what experts “know”, including IBM’s top-level business consultants was tacit knowledge. Stories provided a natural way to capture tacit knowledge. Thus, the story project began. 

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My simplistic initial idea was to build a story platform that would enable consultants to write stories about their experiences. After all, sharing stories orally is what experts naturally do anyway. Since I enjoy writing stories, I failed to realize initially all the reasons consultants would not want to share their experiences by writing stories. Writing stories is not so natural or fun for most folks. Partly because of the medium and partly because of higher expectations, it also takes more time. Perhaps, even more importantly, it takes extra time. When consultants share stories, they are often traveling, eating dinner, having drinks together. Sharing stories is something done in a friendly off-hand way, and importantly, it does not take extra time in the way that writing a story would.

In addition, when a consultant says something out loud it is not typically recorded. So, if they misspeak or said something untoward, they have plausible deniability. When someone tells a story live, they also can sense how the story is being received in real time. If the listeners are “into it” the teller can draw things out and make it more vivid. On the other hand, if they are starting to play “Candy Crush” on their phones, you can cut it short. In writing, typically, first you write and then you get feedback. Of course, professional writers often improve things considerably with the help of a copy editor, beta readers and a proofreader. Anyway, over the course of time, we did develop a feasible way to have people tell stories and from those stories, provide information of use to other knowledge workers. 

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Three Patterns for using stories. 

Narrative Insight Method describes techniques for gathering valuable knowledge from experts through the use of storytelling.

Fostering Group Cohesion through Common Narratives is another storytelling technique: in this case, one focuses on building and disseminating stories that illustrate common values.

Fostering Community Learning via Transformed Narratives. This helps solve a dilemma. For organizational learning, it’s crucial to learn from people’s mistakes. Ordinarily though, mistakes are not just used for learning but can bar one from advancement, or from getting raises, and lessen the esteem one’s colleagues might have of the teller. 

In this post, however, I want to describe some of the things I found interesting about stories from personal observations and, to a lesser extent by reading. Here are just a few examples of interesting aspects of stories.

  • Good story writing is not magic. It’s craft. Mastery is a life-long quest, but one can quickly learn a few important things that will help you to write better stories as well as to enjoy more thoroughly the stories you see or read.
  • Stories are memorable and motivating. If you watch people telling stories, they are animated and engaged in a way that is rare when people are discussing facts, pronouncements, or pleasantries. 
  • Business-speak is grey, toneless, neutral, abstract and speaks to the intersection of people’s experiences. Stories on the other hand, can be colorful, concrete, emotional, and, collectively they add to the union of people’s experiences.  
  • Although stories are generally presented in a linear sequence, beneath that, the story actually has a hierarchical structure. Most stage plays have three acts. Within each act, there are a number of sequences. Within each sequence, there are scenes. Within each scene, there are “beats.” 
  • The three major dimensions of story are setting (where, when), plot structure (what happens), and character (the people; what they are like and what they want).  
  • Story lives on conflict; a story explores the edges of human experience; it takes us on an empathic roller coaster ride.

In the next essay, we will begin to see more specifically how to use stories to help us discover problems and issues. Later, we will see that stories are a tool of thought that can be used in many different contexts and in many phases of problem solving and development.

 

 

 

 

 

 

———————————————

Author Page

There’s a Pill for That

Inventing a New Color

The First Ring of Empathy

The Forgotten Field

The Sound of One Hand Clasping

Stoned Soup

The Three Blind Mice

Finding the Mustard

What About the Butter Dish?

How the Nightingale Learned to Sing

After All

Guernica

Dick-Taters

The Impossible

Absolute is not Just a Vodka

My Cousin Bobby

If Only

 

 

Tools of Thought: Scenario Planning

15 Thursday Jan 2026

Posted by petersironwood in creativity, essay, psychology, story, Uncategorized

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AI, decision making, fiction, health, life, mental-health, problem formulaation, story, thinking, tools of thought, truth, writing

Scenario Planning is, in some ways, likely to be a very old “tool of thought.” I imagine when our ancient ancestors prepared for a hunt, they would imagine what they would do and where and how and also imagine how their intended prey might react. Personally, I don’t think this kind of imagining is limited to human thinking. 

I take our Golden Doodle out for a walk every morning. She likes going for a walk. And, she has a pretty good “mental model” of the steps I take as I prepare. She gets more excited as she sees me getting close to the actual walk. On her morning walk, she typically urinates at least once and also defecates. She has numerous favorite places although she also improvises. Her walking behavior varies qualitatively if she “really has to go” and she aims for places to go that are closer. She also likes to steer us toward places where we’ve seen other people, dogs, animals, or other recent interesting phenomena. Her “imagined scenes” may be more olfactory than visual, but she’s anticipating. 

If scenario planning is such a common mental phenomenon, you might legitimately wonder why it needs to be examined as a tool of thought. 

Here’s the rationale. Although, in my experience as a researcher, as a teacher and as a therapist, almost everyone pictures possible future events but the way they do it could be vastly improved. For example, some people tend to imagine only negative consequences. In extreme cases, their habitual imagining focuses on the worst possible outcome. In fact, they sometimes focus, not only on the immediate worst outcome. They use that negative outcome as the onset for a whole train of imagined bad result. “There’s no way I’ll get an offer. I won’t get this job. Or, any job. It’s impossible. I’ll go broke and live on the street. I’ll likely be killed by one of those people who kill homeless folks for no reason. I’ll die lonely and forgotten. Now, I’m too depressed to go for a job interview. What’s the point? Just to end up dead?”

Photo by Zafar Mishkat on Pexels.com



Other folks go to the opposite extreme. They focus only on the best possible outcome.
“We’ll attack Cuba with a small force and the Cuban people will immediately join us in a counter-revolution and oust Castro!” Or—“Once we take control of the oil, this war will pay for itself!”



To some extent, thinking of multiple possible outcomes is addressed in another tool: Many Paths. 

It is important to be able to consider multiple scenarios. In general, it is also critical to be able to communicate imagined outcomes to others. That’s where storytelling comes in. Although scenario planning and storytelling are not identical, they are close cousins. Next, we will consider in some depth the topic of stories. How does one find, create, and personalize stories (or scenarios) and present them in a compelling fashion?

——————-

Author page

Many Paths

It was in his Nature

Donnie Takes a Blue Ribbon for Spelling

Small Successes Early 

Coelacanth 

That Cold Walk Home

Timeline for RIME

Wilbur’s Story

What Could be Better? A Horror Story.

As Gold as it Gets

A Mind of Its Own

After the Fall

Travels with Sadie 

The Walkabout Diaries

The First Ring of Empathy

The Orange Man

Stoned Soup

The Three Blind Mice

Don’t Throw Out the Baby with the Bathwater!

08 Thursday Jan 2026

Posted by petersironwood in creativity, essay, psychology, Uncategorized

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AI, leadership, life, management, mental-health, politics, Problem_finding, problem_solving, thinking, truth, USA, writing

On Throwing Out the Baby with the Bathwater. 

adorable baby beautiful bed

Photo by Pixabay on Pexels.com

Babies are a pain. Let’s face it. Of course, they are. But they are also a joy. Not only that, they are the future of humanity. Yet, it’s true that they require a lot of attention. And, they have unpleasant by-products, bathwater being one of the least unpleasant. But we say, “Don’t throw out the baby with the bathwater” because we humans do have a tendency to over-emphasize whatever the negative aspects of something are and take for granted the good parts. 

For example, let’s say that your furnace goes out. You are sitting there one cold, wet November evening, before winter’s knife edge of cold is softened by the splendor of a snowfall’s sparkle. No, this is an evening for complete relaxation; it’s the end of a frustrating day at work. Time to settle down with a little Jack Daniels on the minimal rocks and watch the next episode of your favorite TV show. But you find yourself thinking: “It’s cold in here!” So, up you go to see whether someone — certainly not you — has set the thermostat too low. No, you see that it’s set to 72F. But the actual temp is only 67F. No wonder it’s chilly. You put on your slippers and pad down the basement stairs to look at the furnace. It’s not running. 

burning campfire

Photo by Berend de Kort on Pexels.com

You feel that you have been cheated out of your richly deserved and eagerly awaited evening of relaxation. Instead, through no real fault of your own, you find these plans and dreams in shambles and you have to go through a series of hoops, each of which will steal some of your money, and equally important, steal some of your time away from activities you’d prefer. The path in thinking that is tempting to take is to “throw out the baby with the bathwater” and decide that the company or the manufacturer is evil. (They might be, of course; my point is simply that deciding that on the basis of the evidence at hand is not warranted). You might even decide that all heating companies or even all companies or, in extreme cases, everyone else is evil. 

A similar line of thinking, again completely understandable, is something like the following. “Well, when I grew up, we just put everything in the trash. You know. We didn’t have to recycle things. If it was good enough for my parents not to recycle, it should be good enough for my kids.” It really doesn’t seem fair. After all, you were just doing what you had been taught was right and now, all of a sudden, like an infomercial embedded in a sit-com, you are supposed to do something different that does take some extra time. And why? 

assorted plastic bottles

Photo by mali maeder on Pexels.com

As the population of earth grows and grows, our own behavior will inevitably be influenced by a greater and greater number of people. That would be true even without the fact that nearly half of earth’s 7 billion human beings [That was early in 2019; now, it’s 8.3 billion and 68% have access].  now have access to the Internet. Sometimes, that interconnectedness puts constraints on your behavior or makes you feel uncomfortable. On the other hand, that same interconnectedness is what allows so many people (hopefully you included) to live in far better circumstances than did any Medieval king. 

Because we humans trade skills, and natural resources, and cultural strengths, and ideas, and money throughout this whole diverse world, our standard of living is a symphony of glorious possibilities instead of a tuning fork forever singing the monotone of “Sing, Johnny One Note.” But we tend to take for granted the affordable laptop, the central heating and air conditioning, the car now fitted with life-saving seat belts and air bags, the cancer treatment that saved your life, or the pollution regulation that prevented you from getting the cancer you would have gotten without those regulations. You have access, I hope, to a public library and the Internet where you can find out about the world’s great architecture, the world’s great ideas, the world’s great art. Think about that. The world’s knowledge is at your fingertips. Not just the knowledge of your family, or your town, or your state, or your country — the world’s knowledge. And, of course, it isn’t just you. More than 5.5 billion people on earth have this access. And, they can invent, and learn, and dialogue together to create a much better world. 

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And that much better world will necessarily be different from the world of today. Being different means that people such as you and I will need to change; learn; and sometimes we will be uncomfortable. It’s understandable that it’s somewhat disconcerting. But we need to look at this in balance. The modern world gives us many good things. Yes, it has some unpleasant side-effects. If we work together though, with the knowledge of the world at hand, we should be able to find ethical and effective paths forward. 

It isn’t only in terms of world-wide cooperation (or lack thereof) that we need to take a balanced look. It’s easy to get frustrated with an actual baby and temporarily forget how wonderful it is. It’s easy to get frustrated with college courses, or roommates, or spouses, or co-workers, or technology, or stop lights, or —- when what is really causing that frustration is not the totality of any one of those things. Stop lights actually speed you on your way! If you’ve ever been to a busy intersection when the traffic light stopped functioning, you’ll quickly see how much worse off things are without the traffic light. 

black traffic light

Photo by Davis Sanchez on Pexels.com

So, please, let’s all have the best 2026 that we can. But when you encounter one of the many frustrations of modern life, let’s try to do a better job of seeing the totality of the system, not just the bothersome part. It’s not easy. When your down jacket, usually so comfortable and warm, happens to send the spiky end of a feather into your neck, it’s natural to focus for a moment on the sharp spike. Okay. We all do that. But let’s also remember that ancestors, not so long ago, would have loved to have a down jacket against the winter freeze. 

beautiful blowing cold cute

Photo by Pixabay on Pexels.com

Don’t throw the baby out with the bathwater! 

————————————

Author Page on Amazon. 

Corn on the Cob

Finding the Mustard

What about the Butter Dish?

The Invisibility Cloak of Habit

You Bet Your Life!

Essays on America: The Game

The Self-Made Man

Wednesday

The Stopping Rule

OOPS!

The Update Problem

Roar, Ocean, Roar

Resonance

06 Tuesday Jan 2026

Posted by petersironwood in America, management, psychology, Uncategorized

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creativity, Design, echoes, Feedback, golf, harmonics, learning, life, politics, programming, resonance, sports, testing, thinking, timing, USA

Resonance

If you have ever pushed your kids on a swing, you know that timing is important. If you add the power of your next push just as the child reaches the apex and begins to fall back, you will swing your child higher and higher with little effort. On the other hand, if you add the power of your next swing at the bottom of the arc just as the swing is moving toward you at maximum speed, you will nearly stop the swing and likely injure yourself and/or your kid. Please don’t try it.

boy wearing blue shirt sitting on swing

Photo by Git Stephen Gitau on Pexels.com

In sports as well, the timing of when you add your effort is critical. In golf, for instance, many beginners think a lot about their hands, probably because we use our hands for many daily tasks such as texting, flipping burgers, playing video games, etc. While the hands are certainly important in the golf swing, they are the last thing to bring to bear on the golf swing, not the first. If you add your hands and wrists at the last moments right before you hit the ball, you will  be accelerating the club face as you hit the golf ball. You will have greater velocity and also more stability and hence more accuracy for the shot. 

woman playing golf

Photo by Jopwell x PGA on Pexels.com

The golf swing is a complex athletic move that I cannot describe in detail. Here’s what is important in this context. Some parts of the golf swing (notice the word: swing) are much like a pendulum. The longer parts of the body (e.g., the arms) take longer to swing on their own. The shorter parts of the body take a shorter time to swing on their own (e.g., the hands). In addition, the shortest pendulum (the hands) is at the end of the longer arm swing. This means that for the arm swing and the hand/wrist moves to multiply effectively, you must engage the hands and wrists toward the bottom of the arm swing when the arms are already moving at top speed. 

What is True in Mechanics and Sports is also True in Social Engineering.  

If you work in a highly competitive, even cut-throat sales environment, in which there is a long tradition of stealing commissions, grabbing each other’s customers, etc., having the sales manager say something like, “You know what? Let’s cooperate! Put the customer’s interests first, not your own commission” is pretty much useless. A manager’s exhortation to cooperate is a short term high frequency “push” but it will be just as ineffective as trying to start your golf swing with your hands, or trying to push a swing with all your might when your kid is swinging toward you at top speed. If the cultural milieu is cut-throat, the manager’s statement will not be sufficient to change that culture. What the sales people will do is make sure that they have a semi-plausible story ready about how stealing someone else’s commission was really best for the customer. 

group of people raising right hand

Photo by rawpixel.com on Pexels.com

On the other hand, imagine instead that sales people have shared commissions for years and that the company takes many steps to build social capital and cooperation among everyone on the sales force. Now, the manager may publicly praise an actual instance of cooperation. It doesn’t have to be heavy-handed or over the top. It is a gentle push that adds energy to what people are already doing. This is akin to adding the hands to a good golf swing or adding your swing push just as your kid begins to descend. 

Don’t get me wrong. If your house is on fire, you should leave. Grab your kids and pets but don’t bother with last weeks losing lottery tickets. 

But — you also need to understand why your house caught fire – perhaps faulty wiring – and why the fire was not immediately doused – e.g., your fire extinguishers are out of date. If you don’t fix underlying problems, your next house is likely to catch fire as well. 

If your culture is so materialistic and superficial that a blow-hard sleaze bag who seems to have great material wealth is celebrated no matter how he or she came by that wealth and fame, you may have to deal with the short term problem first, but unless you also deal with the underlying cultural, social, and economic problems, you’ll likely find yourself in precisely the same situation again. The same or other foreign enemies will attempt to exploit those same weaknesses again by finding a different celebrity with deep underlying character defects. Those enemies will push particularly hard during a crisis or an election and they will push particularly hard in the errant directions that society is already trending toward. 

The String’s the Thing Wherein We’ll Capture the Conscience of a King

Next time you have access to a piano, try the following experiment. Gently push down the C, E, and G keys above middle C. Keep them pressed down with your right hand and then strike middle C sharply with your left hand and let it go. What you will hear is that the strings of C major (C, E, G) will vibrate for quite a time after you release the middle C key. If instead, you gently push and hold down the D, F, and A keys above middle C, you will hear very little sound coming from them. Why? Because the harmonic resonance of  middle C is greater with the C, E, and G than it is the D, F and A keys. Similarly, some people will tend to “resonate” with certain messages more than others will. 

close up photo of person playing piano

Photo by Juan Pablo Arenas on Pexels.com

This is why, for example, Russian fake news that was meant to suppress the black vote carried false stories to indicate Democratic candidates didn’t care about the “Black Lives Matter” movement, while false stories about how Democratic candidates don’t care about gay rights were targeted toward the LGBTQ community. Of course, even putting Russian election interference aside, candidates typically target their messages to those that will “resonate” with particular voters. For instance, a candidate who believes in an isolationist foreign policy, forgiving student loans, low estate taxes, and better benefits for veterans might focus a speech to a group of veterans on their desire to see better benefits for veterans.  The same politician, when speaking to college students, will tend to focus on forgiving student loans. That has been “business as usual” for my entire adult life (and probably since the beginning of politics). What was really new to me in 2108 was this: an entire raft of Republican candidates promoted the idea that they were concerned about making sure that insurance companies covered pre-existing conditions. In fact, they had always voted against it and were suing to make this provision of Obamacare illegal. 

Prior to the existence of lying news networks and fake web sites who would echo such lies, politicians of either party would be reluctant to employ blatant lying about their positions because, even putting ethics aside, they would be easily discovered. However, if some of their constituents only believe fake news networks, then such politicians feel that they can lie with impunity The news presented on such networks resonates with what the lying politicians say and resonates with what those viewers want to hear and believe about the people toward whom they are already favorably disposed.

person woman music musician

Photo by Skitterphoto on Pexels.com

Resonance and the Overly Long Time                                                     Lag.

While managing a research project on the psychology of aging at Harvard Med School, I lived in a suburb called Woburn. This rented house had a hot water heating system, and at some point, during a particularly bitter cold New England winter, the furnace stopped working. I could have called in a professional, but instead, I tried to fix it myself. As a part of this system, there was a small gauge that looked a lot like the gauges in a level, but this one was upright and generally half filled with water. I noticed that now, instead of being half filled with water, it was only about 1/10 filled with water. I didn’t exactly understand why this could be problematic but the instructions said it should be half filled with water and there was a valve to let more water in. So, slowly and cautiously, I opened the valve. Nothing happened. I opened it a bit more. Nothing happened. I opened it a bit more. Nothing. I was about to give up and call a repair person. All at once, the little vial began to fill. Yay, me! I turned the valve off because the instructions also said the gauge should not be overfilled. But it kept filling. And filling. Damn! I made sure the valve was closed tightly. It kept filling anyway! Double damn! The gauge exploded! I had been the victim of — well hubris, of course, because I thought I could figure it out — but also a victim of delayed feedback. When feedback is delayed, all sorts of havoc can ensue. 

photography of green and red fire works display

Photo by Anna-Louise on Pexels.com

You may have experienced a similar time lag issue with hotel showers. You turn up the hot water and the shower water stays cold. You turn it up more. It stays cold. You turn it up more and it still stays cold. And then…all at once you’re being boiled to death in your own shower and you begin wondering who will find the naked body. 

Back in the early days of using LOTUS NOTES, there was a button on my screen that said, “REPLICATE.” And if I clicked on that button, a replication process would start. (Basically, it was downloading my email from the server to my ThinkPad). But sometimes, the mouse click did not register. This might not be a giant issue. In other cases, I would simply click again and this worked for most applications. But in this case, NOTES put up another button, in the same exact spot as the REPLICATE button, that said, “STOP REPLICATION.” The State of the Replication Process, however, was not accurately reflected by the State of the Button on the screen! This was endlessly annoying and could easily have been avoided. There was plenty of screen real estate to put a “REPLICATE” button along side the “STOP REPLICATION” button. Once connection speeds were faster and the computational facilities themselves were faster, this UX issue ceased to be an issue because there was no noticeable time lag between the state of the process and the state of the button. 

man holding remote control

Photo by JESHOOTS.com on Pexels.com

However, I still run into similar issues with Cable TV remotes. Do you? The time lags associated with clicking something on the remote and something happening on the screen is so long, that you begin to wonder whether the battery has gone dead or whether it is aimed wrong or whether the button was not fully depressed. Indeed, I sometimes wonder whether the entire system is truly electronic. I have begun to believe that the button press actually sends an ultrasonic dog whistle to a pack of hungry weasels who hear the whistle. To them, it’s a signal that they are about to be fed. They begin scampering in unseen cages toward their food dishes. The scampering of their feet is picked up by sensors under the floors of the cages. These sensors cause dials to change in a control room staffed by retired school janitors who push a series of buttons that change the channel or the input designation or turn on captioning, but only after they finish the New York Times crossword puzzle they are working on. Then, and only then, does the desired action take place. But if and only if you’ve been patient enough not to hit the button a second time. 

adult audio concert control panel

Photo by Roman Pohorecki on Pexels.com

Of course, if you are the user in this scenario, there is a fix. Push the button once and only once. Now, go outside and run around the neighborhood for fifteen minutes before interacting a second time with the remote. Sure, it takes a long time to get to your program but you’ll be in much better shape after just a few months of this regimen. 

On the other hand, if you are the designer of such systems, you might consider that it would be less expensive in the long run to replace the ultrasonic dog whistles, the weasels and the retired janitors with an actual system of electronics which, after all, is supposed to run at nearly the speed of light.

landscape photography of field with wind mill with rainbow

Photo by Paweł Fijałkowski on Pexels.com

The Takeaway

In comedy, timing, as in life, and UX design, and pushing your kid on the swing, and your golf swing, and social interventions, and election interference, and human short term memory limitations, is everything. 

 

 

 

 

 

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Author Page on Amazon. 

The Update Problem

What About the Butter Dish?

Wednesday

The Stopping Rule

That Long Walk Home

The Truth Train

Dream Planet

Siren Song

The Ailing King of Agitate

Somewhere a bird cries

How the nightingale learned to sing

After All

The Walkabout Diaries: Sunsets

The First Ring of Empathy

Fifteen Properties

Travels with Sadie Teamwork

Donnie Gets a Hamster

Tools of Thought: Problem Finding

03 Saturday Jan 2026

Posted by petersironwood in America, management, psychology, Uncategorized

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AI, Business, creativity, Design, life, marketing, media, mental-health, problem finding, problem solving, research, thinking, thought, truth, writing

Problem Finding

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Today (18 December, 2018), I googled “problem solving” and it returned 287,000,000 results. In most of our school life as well as most people’s work life, we are given problems and asked to solve them. “Problem finding” only returned about 2.5 million or fewer than 1/100th as many hits. Solving problems can make processes more efficient and more effective. Solving problems can even save lives. We generally reward people both at school and at work for being good problem solvers. We seldom train people in problem finding. In fact, the reaction of many teachers and many managers when someone finds a problem is to dismiss it as being a non-problem. (FYI, Google now leads with an AI summary rather than links nor does it provide the number of “hits.”)

I can understand this sentiment; the emphasis on solving problems rather than finding them. As a teenager driving my dad’s car home from a date with my girlfriend, somebody beside me tried to make a right turn from the left lane and ran right into my dad’s blue Dodge. I heard what sounded like the voice of God say “NO!!” loud and clear. It was actually louder than the sound of crumpling metal. For a split second, I was in complete denial. Even some moments later, when we pulled over to assess the damage, to me, it looked minor enough to ignore and to just drive off. A more experienced guy from the corner gas station near where this happened said that while it may look minor, it would cost hundreds of dollars to fix and we therefore needed to trade information. I was stunned.

grayscale photo of wrecked car parked outside

Photo by Александр Неплохов on Pexels.com

In many cases, it is a human tendency to want to deny that a problem really exists. If you can get past that tendency however, and embrace problems and indeed, even learn to seek them out, you may be able to create tremendous value for yourself and for those around you. Problem solving can make your bookstore more profitable. Problem finding lets you invent Amazon. Problem solving lets you build a better internal combustion engine. Problem finding leads you to an electric vehicle.

What might you do to discover problems? First, you might take your own negative emotions as a jumping off place. If you find yourself angry, or anxious, or depressed, to the extent that you can trace back what is going on to the initiating event, you may be able to be consider whether that event is unique to you — or, more likely, that event is likely to trigger a negative reaction in many people. 

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Photo by fotografierende on Pexels.com

If you found that waiting even 48 hours to have your photographs developed and printed — and you thought others might also be impatient to see the results–you might invent Polaroid instant photos. If you found cooking a casserole too time-consuming and messy for your taste, you might invent frozen dinners. If you drove a lot in hot, humid climates, you might be motivated to put air conditioning in cars. 

Of course, you do not have to limit yourself to your own misfortune. If you read about someone having a miserable time, you could dig a little deeper and ask yourself how a tragedy might have been prevented or how an accident could have been avoided. You can also look at a change that seems minor and ask yourself what will happen if this change becomes widespread. 

For example, if you read in the newspaper that a robot has been invented that harvests tomatoes, you might extrapolate to a more universal situation. What if all crops were harvested by machine? This might make groceries cheaper. But what else would it mean? Tomatoes are rather delicate, after all. You might wonder whether growers using a machine to harvest tomatoes would harvest them early to avoid them being mashed by the machine. You might wonder whether they would even genetically alter the tomatoes so that they were easier to harvest by machine (even if they were no longer as tasty). You might wonder what will happen to the tomato pickers. Politicians may tell you that they will all be retrained for higher paying jobs as machine inventors, machine programmers, and machine maintenance folks. But this makes no sense. If there were an equal number of IT jobs as there used to be tomato pickers but each of the new jobs came with a higher salary, why would the growers use robots? There will be fewer jobs after automation and in some cases, far fewer. 

close up of hands holding cherry tomatoes

Photo by rawpixel.com on Pexels.com

You might look at the global temperature trends and ask yourself what will happen if they continue. What will happen if global temperatures continue to rise? What can be done about it? Of course, once people start seriously mapping out the consequences, some people will react by saying, “Oh, it isn’t really happening!.” Why do they think that? Because it’s too scary to contemplate the truth; or too inconvenient to take the necessary actions. There are vested interests in old energy sources who will be happy to help you along in your fantasy of denial. In the short run, it’s often easier to imagine that problems do not exist, or are not that bad, or won’t get worse, or that there is just nothing to be done. 

Even most of the people who rail against what most of us think of as sensible gun regulation (requiring a license, showing ID, getting at least some training and testing the would-be gun owner’s knowledge, competency, and eyesight as we do with cars) don’t think that mass shootings of innocent children is a fine thing. They see it as a problem — just one that cannot be solved or one that can only be solved by adding cost and inconvenience to the potential victims. After such a tragedy, they may even send “thoughts and prayers.” 

black rifle

Photo by Specna Arms on Pexels.com

There is a possible “down side” to problem finding. The greedy may decide that they can make a lot of money by generating a solution to a problem that isn’t really a problem and making you believe it is a problem. My favorite, and so far made up, example is “Elbow Cream” for those unsightly skin wrinkles that appear on the back of your elbow when you straighten your arm. But that made up example is not too far off. You eat spicy food and it upsets your stomach? We can fix that! Of course, you could too by simply not eating overly spicy food! But nobody makes money that way. So they will sell you something that supposedly fixes the “problem.” While it might be fantasy to imagine “Elbow Cream” that will “fix” your “unsightly elbow wrinkles” it is not fantasy to imagine that people have been hoodwinked into spending money on “fixing” their faces and bodies. 

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Americans spent 16 billion dollars on cosmetic plastic surgery in 2017. There are 50 countries who each have a lower GDP than that. The beauty industry in the USA overall was supposedly around $445 billion in 2017. That’s more than the GDP of each of 151 countries! Both figures are also less than the federal government spends on reducing climate change. Or cancer research. 

Do you see that as a problem? I do. 

——————————————————

Author Page on Amazon. 

The Invisibility Cloak of Habit

Essays on America: The Game

One of the most enjoyable aspects of Science Fiction as a genre is that it often shows us problems that might occur in the future. In some cases, it suggests ways to prevent those problems and in some cases, it suggests how these future problems might be dealt with.

Turing’s Nightmares, for instance, comprises 23 short stories that explore the ethics and implications of AI. http://tinyurl.com/hz6dg2d

Dream Planet examines, among other things, the extrapolation of global warming and a radical attempt to stem it. https://www.barnesandnoble.com/w/dream-planet-david-thomas/1148566558

FaceGook

The Ides of February

A Day at the HR Department

Putin’s Favorite DOG-E

Silent Screams of Dead Men’s Dreams

Namble Mamble Jamble

May You Live in Interesting Times

Plastics!

The Last Gleam of Twilight

The “Not-See” Party

An Open Sore from Hell

Happy Talk Lies

Negative Space

02 Friday Jan 2026

Posted by petersironwood in creativity, management, psychology, sports, Uncategorized

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AI, art, creativity, Design, HCI, illustration, music, negative space, painting, poetry, problem formulation, problem framing, sports, thinking, thought, UX, writing

Negative Space

When you look at a scene, it is natural to concentrate on the objects in the scene. So too, when one begins to design, it is natural to concentrate your attention on the things you intentionally put into the design whether those are menus, icons, images, banners, buttons and so on. You tend to give little thought to what is not there because, after all, there’s nothing there! 

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As your expertise grows, you will find it useful to spend some time and resources thinking about what is not there; the “negative space” if you will. In art, the “negative space” refers to the space around and between the objects. Often, paying attention to the “negative space” can result in a much more interesting and aesthetically pleasing composition. It is a concept that has applications far beyond artistic visual composition however. 

Consider music for a moment, or better yet, listen to some and you will note that the silence is just as important as are the notes. Increase or decrease the silence in a tune by a factor of two and it becomes a different, and in most cases much worse, tune. 

printed musical note page

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The same can be said of great acting whether on stage or in a movie. The silence while we wait for the actor’s response to some news — while they are saying nothing and possibly even showing nothing or very little on their face, can often be the most poignant and moving parts of the picture. If the actor reacts “too quickly” with no space, we can tell that the stimulus presented is something that they “trigger” on because they are upset about it or trying to deny it. The leading man, for instance, asks a seemingly innocent question on a first date, such as, “So, do you like French Cuis…” “NO!” she cuts in. The audience’s attention is immediately drawn to see what comes next. The response that is too fast indicates a “sore spot.” Did the leading lady want to become a French chef? Did she just end a love affair with a Frenchman? What is going on here? 

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On the other hand, imagine the leading man, says, “So, do you like French Cuisine?” One beat, two beats go by. No answer. A long pause. The leading lady’s face shows nothing. Perhaps she tightens her lips ever so slightly or frowns to the slightest possible extent. The pause continues. The leading man tilts his head as though to ask whether she’s okay. Finally, we come to expect a tirade about the French or French Cuisine or French wine or … something. Instead, after this long pause, the leading lady says nothing but punctuates her silence with something that sounds like a cross between a humorless laugh and a karate grunt. There are probably no words she could have said which would have intrigued us more than the non-response. We think, “What the hell is going on with her and French Cuisine?”  

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Speaking of French Cuisine, when you go to a fine restaurant, your focus is on the food. So too is the focus on the chef and the server. But the space is important as well. It is annoying when you are paying good money to have a nice dining experience and you are shown to your table, given menus and then ignored for the next twenty-five minutes. On the other hand, it is equally annoying when your server comes back every 30 seconds and asks, “Are you ready to order yet or do you need more time?” The optimal time to wait between courses is not always obvious either. Some people need or want much more time between courses. Maybe this nice dinner is all they have planned for the evening. The patrons are having a nice quiet dinner with good conversation. They are in no hurry. Just as one of the diners launches into a complex story or joke, the server comes over and interrupts to tell about the specials. Conversely, another foursome may be planning on attending a play and long pauses between courses may mean missing the first act. 

The negative space in dining is not just about the timing of events. It is also about the spatial arrangement of the food, the spacing between textures and colors. Often, the artistic arrangement is as much about the negative space as the objects on the plate. 

Sometimes, the food itself has positive and negative elements. In a meal with varied and complex and contrasting tastes, for instance, the rice or the bread can provide a kind of “negative space” between the tastier and more salient constituents. These neutral or negative elements allow more contrast among the salient elements than if the more salient elements were enjoyed right after each other. I’m reminded of a line from Kahil Gibran’s The Prophet:

“Let there be spaces in your togetherness.”

Negative space is important in architecture, painting, typography, cinematography, the design of user interfaces, culinary arts, music, and the design of other stimuli. It is also important in activity.

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One of the first popular video games was called “Asteroids.” In this black and white vector graphics game, you controlled a small space ship that shut bullets in the direction the space ship was aimed. All you could control was the speed and direction of the space ship and whether it was shooting. The screen also showed a number of large, irregular “asteroids” that you were meant to hit. When you hit one of these large asteroids with a bullet, it split into two moderate asteroids. When you hit a moderately sized asteroid with a bullet, it split into two small asteroids. When you hit a small asteroid with a bullet, it disappeared. If you got hit by an asteroid, you would die. There was also a flying saucer who came to hassle you. Anyway, I found that if I focused on all these floating asteroids and trying to not to get hit by one, it was a difficult game. For me, at least, it was much better to visualize a path among the asteroids and try to follow that path. In a way, concentrating on the negative space, helped. 

action athletes ball blur

Photo by Pixabay on Pexels.com

The importance of negative space in sports can hardly be over-emphasized. In American football, the back tries to find the holes to run through. In soccer, players seek paths between. In baseball, the hitter wants to “hit it where they ain’t.” In tennis, beginners often play only during half a point. Their attention is focused on the ball and the opposing player(s). They choose a target on the other side of the court and watch to see how well they hit that target. Just as their opponent begins to hit the ball they shift their attention to their opponent and watch where that opponent hits the ball, scurrying there as quickly as possible so as to hit the next shot. What does such a player do between the time they hit the ball and their opponent hits the ball? They watch! They want to see where the next ball goes. If you are young and fast and your opponent is not well skilled, you can often get away with this process. However, what higher level players do is something quite different though it may look similar. The good player has a target in mind but watches the ball while their mind has the target clearly in mind. By watching the ball, they are much less likely to mis-hit the ball. Furthermore, they are not giving away their intended target with their body language. Perhaps most importantly, long before their opponent hits a return shot, the good player thinks about the open spaces on their side of the court and go to cover the most likely of those spaces. 

Many otherwise well-skilled athletes only focus on the game during play. For example, many hitters on amateur softball teams, pay little or no attention to the game while their team is batting until they are “on deck” (almost ready for a turn at bat). This is absurd in the majors, but it’s even more absurd in amateur games. You should be taking this time to learn about the opposing pitcher and about the weaknesses in the opponent team’s fielders. Just because you’re not in the batter’s box doesn’t mean you can’t improve your play. Similarly, in tennis, you can use the time between points to think about tactics and strategy, as well as to mentally “reset” yourself if necessary. Some players wave their hands in front of their face after a point as a reminder/trigger to forget about what just happened and focus on the next point. Some will even turn away from the play, seemingly to talk with their “imaginary friend.” 

To close, a very short, short story based on true events in my first trip to Japan. 

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Photo by Pixabay on Pexels.com

The Touch of One Hand Clasping

Japan, Tokyo, 1977. I walk crowded streets and beautiful gardens where care is taken for spaces as well as things that grow. I struggle — try to speak Japanese language but usually mispronounce “Key-Ray-Ee-Des” (It is beautiful) as “Key-Rah-Ee-Des” (It is dirty). I tip-toe through minefields of culture steeped in subtlety; lose huge chunks of flesh and karma with my thunderous, blunderous New York strides.

Shin-Ju-Ku: lights dim Times Square into grandmother’s fruit cellar. Row on countless row of Japanese stare hypnotized at small vertical pin-ball game called Pah-Chinn-Koe. This bright hustle bustle hassle hides deeper subtlety, deeper calm, inside, beneath, where foreign eyes can peer not.

I enter Tokyo subway. Then — she enters — total stranger, totally beautiful, black hair, endless eyes. I, of course, having learned small little in my many minefield walks, look everywhere but at her. Better, she looks everywhere but at me. We ride, totally not looking at each other. She stands in middle — nowhere to hold on to — unprotected, beautiful, vulnerable.

Suddenly, train lurches. Simultaneously: she shoots hand out to only spot I can possibly reach while I shoot hand out to only spot she can reach. Our hands clasp strongly for instant and I save her from fall. 

Slowly, we release.

Next stop, she rushes out. But — just before the doors bang shut, she turns — looks straight into my eyes. “Kohn-bahn-wah” she says (“Good Evening”).

Thus, Japanese beauty touches beyond body into very soul of clumsy Westerner.

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woman holding pink petaled flower

Photo by Đàm Tướng Quân on Pexels.com

Negative space….

———————————————-

Author Page on Amazon 

The Void

After All

It was in his Nature

Life is a Dance

Take a Glance; Join the Dance

Life Will Find a Way

At Least he’s Our Monster

What About the Butter Dish?

The Gods of Old

The Truth about Clouds and Gods

The Bubble People

Comes the Dawn

Is a Dream?

Good Morning!

Camelot is in your Heart

The Tree of Life

Happy New Year, 2026; Reviewing 2025

01 Thursday Jan 2026

Posted by petersironwood in America, pets, poetry, politics, psychology, satire, Uncategorized, user experience

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AI, Democracy, essays, fiction, life, poem, poetry, politics, Review, thinking, USA, writing

Here’s a hint for having a happy 2026–or, at least one happier than it would otherwise be.

Your happiness actually depends more on how much you love than on how much you are loved. That turns out to be a wonderful thing because you have much more control over how much you love than you do over how much you are loved by others. You need not limit your love to your immediate family. You can love all the fish in the sea; every bird in a tree; every living thing on earth–all of which are in our extended family.

I thought it might be useful for reviewing 2025 for readers to have an index in one place. For instance, something happens or you read something on-line and you think, “Oh, I read something relevant to this on the Peter S. Ironwood blog. Now, what was it called?” Well, this should help.

January 1, 2025 began with a blog post about one of our Golden Doodles named Sadie. I take her for a walk every morning and sometimes write about it. Here are some posts about Sadie.

Travels with Sadie 5: 2025 is here

Travels with Sadie 6: Find Waldo

Travels with Sadie 7: Tolerance

Travels with Sadie 8 – Singing of the Rain

Travels with Sadie 9: Joint Problem Solving

Travels with Sadie 10: The Best Laid Plans

Travels with Sadie 11: Teamwork

Travels with Sadie 12: Taking Turns

During 2025, I found myself writing a number of poems. Many, but not all, were in response to the destruction of America that’s being directed by Putin.

Metastasized

Exauguration Day

The Ides of February

Destroying Our Government’s Effectiveness

The Unread Red

Silent Screams of Dead Men’s Dreams

We Won the War! We Won the War!

Namble Mamble Jamble

Co-Travelers

Autocrat: Putin’s Evil Traitor

Just Desserts?

The Last Gleam of Twilight

Oh, Frabjous Day!

The “Not-See” Party

A Cancerous Weed

An Open Sore from Hell

Baddies often have Bad Daddies

Aside from poetry, I also wrote a number of satirical pieces.

FaceGook explores how the value of social media is mainly created by the participants. Of course, the participants don’t get paid. The companies that own the media do.

Tomorrow’s Dinner is a satire on how the media normalize what is not at all normal.

A Day at the HR Department satirizes the utter incompetence of the Misadministration

Putin’s Favorite DOGE is a satire about DOGE

Interview with Putrid’s DOG-E

E-Fishiness Comes to Mass General Hospital

But Mommy! I had a Reason! satirizes the absurdity of the excuses


Here are links to a number of essays about contemporary issues

Ohms Come in Many Flavors

Running with the Bulls in a China Shop

Increased E-Fishiness in Government

Destroying Natural Intelligence

The Irony Age

Frank Friend or Fawning Foe?

May You Live in Interesting Times

Waves or Particles?

President Mush? Just Flush

The Agony of the Feet

Plastics!

Cooperation is More Common than Disruption

Wordless Perfection


On the lighter side, I’ve been translating sections of “The Ninja Cat Manual” into English

The Ninja Cat Manual

The Ninja Cat Manual 2

The Ninja Cat Manual 3

The Ninja Car Manual 4

From September 20th to September 30th, I began revising & reposting earlier posts about User Experience. Here’s a link to the first:
Customer Experience does not equal Website Design

Turing’s Nightmares is a book of 23 Sci-Fi short stories that examine the future and the ethics of Artificial Intelligence. It’s available on Amazon, but you can also read the chapters in October, 2025 blog posts and commentary on the chapters in November blog posts.

November 28th, I began recounting a series of experiences illustrating the importance of problem formulation.

Problem Formulation Who Knows What?

Starting December 14th, there are a series of essays about various “Tools of Thought”

Tools of Thought


Have a *wonderful* 2026!

Fraught Framing: The Virulent “Versus” Virus

29 Monday Dec 2025

Posted by petersironwood in America, apocalypse, creativity, driverless cars, management, psychology

≈ Leave a comment

Tags

Climate change, creativity, Democracy, Design, environment, framing, history, innovation, IQ, life, peace, politics, problem formulation, problem solving, school, technology, testing, thinking, TRIZ, truth, USA, war

Fraught Framing: The Virulent “Versus” Virus

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Like most of us, I spent a lot of time in grades K through 12 solving problems that others set for me. These problems were to be solved by applying prescribed methods. In math class, for example, we were given long division problems and we solved them by doing — you guessed it — long division. We were given history questions and asked who discovered [sic] America and we had to answer “Christopher Columbus” because that’s what the book said and that’s what the teacher had said. 

Even today, as of this writing, when I google “problem solving” I get 332,000,000 results. When I google “problem formulation” I only get 1,430,000 results — less than 1%. (“Problem Framing,” which is a synonym, only returned 127,000). [2025 Update: Google no longer provides this information. Indeed, the only non-commercial link I see is one to Wikipedia. The first entry to any search is typically their AI answer.]

And yet, in real life, at least in my experience, far greater leverage, understanding, and practical benefit comes from attention to problem formulation or problem framing. You still need to do competent problem solving, but unless you have properly framed the problem, you will most often find yourself doing much extra work; finding a sub-optimal solution; being stymied and finding no solution; or solving completely the wrong problem. In the worst case scenario, which happens surprisingly often, you not only solve the “wrong problem.” You don’t even know that you’ve solved the wrong problem. 

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There are many ways to go wrong when you frame the problem. Here, I want to focus on one particularly common error in problem framing which is to cast a problem as a dichotomy, a contest, or a tradeoff between two seemingly incompatible values. We’ve all heard examples such as “Military Defense Spending versus  Foreign Aid” or “Dollars for Police versus After School Programs” or “Privacy versus Convenience” or “A Woman’s Right to Choose versus the Rights of the Unborn Fetus” or “Heredity versus Environment” or “Addressing Climate Change versus Growing the Economy.” 

One disadvantage of framing things as a dichotomy is that it tends to cause people to polarize in opinion. This, in turn, tends to close the minds on both sides of an issue. A person who defines themselves as a “staunch defender” of the Second Amendment “Gun Rights”, for instance, will tend not to process information or arguments of any kind. If they hear someone say something about training or safety requirements, rather than consider whether this is a good idea, they will instead immediately look for counter-arguments, or rare scenarios, or exceptional statistics. The divisive nature of framing things as dichotomies is not what I want to focus on here. Rather, I would like to show that these kinds of “versus” framings often lead even a single problem solver astray. 

Let’s examine the hidden flaws in a few of these dichotomies. At a given point in time, we may indeed only have a fixed pool of dollars to spend. So, at first blush, it seems to make sense that if we spend more money on Foreign Aid, we may have fewer dollars to spend on Military Defense and vice versa. Over a slightly longer time frame, however, relations are more complex. 

woman standing on sand dune throwing hat

Photo by The Lazy Artist Gallery on Pexels.com

It might be that a reasonable-sounding foreign aid program that spends dollars on food for those folks facing starvation due to drought is a good thing. However, it might turn on in a specific case, that the food never arrives at the destination but instead is intercepted by local War Lords who steal the food and use it get money to buy more weapons to enhance their power; in turn, this actually makes the starvation worse. Spending money right now on military operations to destroy the power of the warlords might be a necessary prerequisite to having an effective drought relief programs.  

Conversely, spending money today on foreign aid, particularly if it goes toward women’s education, will be very likely to result in the need for less military intervention in the future. That there is a “fixed pie” to be divided is one underlying metaphor that leads to a false framing of issues. In the case of spending on military “versus” foreign aid, the metaphor ignores the very real interconnections that can exist among the various actions. 

There are other problems with this particular framing as well. Another obvious problem is that how money is spent is often much more important than the category of spending. To take it to an absurd extreme, if you spend money on the “military” and the “military” money is actually to arm a bunch of thugs who subvert democracy in the region, it might not make us even slightly safer in the short run. Even worse, in the long run, we may find precisely these same weapons being used against us in the medium turn. Similarly, a “foreign aid” package that mostly goes to deforesting the Amazon rain forest and replacing it with land used to graze cows, will be ruinous in the long run for the very people it is supposedly aimed to help. In the slightly longer term, it speeds destructive (and anti-economic) climate change for everyone on the planet.

bird s eye view of woodpile

Photo by Pok Rie on Pexels.com

False dichotomies are not limited to the economic and political arena. Say for example that you are designing a car or truck for delivering groceries. If you design an axle that is too thin, it may be too weak and subject to breakage. But if you make it too thick, it will be heavy and the car will not accelerate or corner as well and will also have worse gas mileage. On the surface, it seems like a real “versus” situation: thick versus thin, right? Maybe. Let’s see what Altshuller has to say.

Genrich Altshuller was a civil engineer and inventor in the Stalin era of Soviet Russia. He wrote a letter to Stalin explaining how Russian science and engineering could become more creative. A self-centered dictator, Stalin took such suggestions for improvement as personal insults so Altshuller was sent to the Gulags. Here, he met many other scientists and engineers who had, one way or another, gotten on the wrong side of Stalin. He discussed technical issues and solutions in many fields and developed a system called TRIZ (a Russian acronym) for technical invention. He uses the axle as one example to show the power of TRIZ. It turns out that the “obvious” trade-off between a thick, strong but heavy axle and a thin, weak, but light axle is only a strict trade-off under the assumption of a solid axle. A hollow axle can weigh much less than a solid axle but have almost all the strength of the solid version. 

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One may question the design assumptions even further. For instance, why is there an axle at all? If you use electric motors, for example, you could have four smaller, independent electric motors and not have any axle. Every wheel could be independent in suspension, direction, and speed. No-one would have designed such a car because no human being is likely capable of operating such a complex vehicle. Now that people are developing self-driving vehicles, such a design might be feasible. 

The axle example illustrates another common limitation of the “versus” mentality. It typically presumes a whole set of assumptions, many of which may not even be stated. To take this example even further, why are you even designing a truck for delivering groceries? How else might groceries go from the farm to the store? What if farms were co-located with grocery stores? What if groceries themselves were unnecessary and people largely grew food on their own roofs, or back yards, or greenhouses? 

house covered with red flowering plant

Photo by Lisa Fotios on Pexels.com

For many years, people debated the relative impact of environment versus heredity on various human characteristics such as intelligence. Let us put aside for a moment the considerable problems with the concept of intelligence itself and how it is tested, and focus on the question as to which is more important in determining intelligence: heredity or environment. In this case, the question can be likened to asking whether the length or height of a rectangle is a more important determiner of its area. A rectangle whose length is one mile and whose height is zero will have zero area. Similarly, a rectangle that is a mile high but has zero length will have zero area. Similarly, a child born of two extremely intelligent parents but who is abandoned in the jungle and brought up by wolves or apes will not learn the concepts of society that are necessary to score well on a typical IQ test. At the other extreme, no matter how much you love and cherish and try to educate your dog or cat, they will never score well on a typical IQ test. Length and breadth are both necessary for a rectangle to have area. The right heredity and environment are both necessary for a person to score well on an IQ test. 

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This is so obvious that one has to question why people would even raise the issue. Sadly, the historical answer often points toward racism. Some people wanted to argue that it was pointless to spend significant resources on educating people of color because they were limited in how intelligent they might become because of their heredity. 

Similarly, it seems that in the case of framing dealing with climate change as something that is versus economic growth, the people who frame the issue this way are not simply falling into a poor thinking habit of dichotomous thinking. They are framing as a dichotomy intentionally in order to win political support from people who feel economically vulnerable. If you have lost your job in the steel mill or rubber factory, you may find it easy to be sympathetic to the view that working to stop climate change might be all well and good but it can’t be done because it kills jobs. 

scenic view of mountains

Photo by Zun Zun on Pexels.com

If the planet becomes uninhabitable, how many jobs will be left? Even short of the complete destruction of the ecosphere, the best estimates are that there will be huge economic costs of not dealing with global climate change. These will soon be far larger than costs associated with reducing carbon emissions and reforesting the planet. Much of the human population of the planet lives close to the oceans. As ice melts and sea levels rise, many people will be displaced and large swaths of heavily populated areas will be made uninhabitable. Climate change is also increasing the frequency and severity of weather disasters such as tornados and hurricanes. These cause tremendous and wide-spread damage. They kill people and cause significant economic damage. In addition, there will be more floods and more droughts, both of which negatively impact the economy. Rather than dealing with climate change being something we must do despite the negative impact on the economy, the opposite is closer to the truth. Dealing with climate change is necessary to save the world economy from catastrophic collapse. Oligarchs whose power and wealth depend on non-renewable energy sources are well aware of this. They simply don’t care. They shrug it off. They won’t be alive in another twenty years so they are willing to try to obfuscate the truth by setting up a debate based on a false versus. 

They don’t care. 

Do you? 

—————————-

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Metaphors We Live and Die By: Part 2

26 Friday Dec 2025

Posted by petersironwood in America, health, management, psychology, Uncategorized

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analogy, cancer, disease, HCI, health, human factors, innovation, metaphor, peace, politics, problem solving, testing, thinking, UX, war

Metaphors We Live and Die By: Part 2

men holding rifle while walking through smoke grenade

Photo by Pixabay on Pexels.com

Today, I want to delve further into the topic of metaphors that we often unconsciously adopt. In particular, I want to look at a common metaphor in four areas: disease, business, politics, and and the role of UX in the entire cycle of product development. 

Although I am fascinated by other cultures, my experience is overwhelmingly USA-centric. I am aware that all of the four areas I touch on may be quite different in other countries and cultures. If readers have examples of how different metaphors are used in their culture, I would love to hear about it. 

Disease is an Enemy to be Destroyed 

In most cases, American doctors view disease as an enemy to be destroyed. In fact, this metaphor is so pervasive that American readers are likely puzzled that I used the verb “view” rather than “is” in the previous sentence. In American culture, there is also a strong thread of another metaphor about disease: “Disease is a punishment.” This latter metaphor is behind such statements as, “Oh, they had a heart attack! Oh, my! Were they overweight? Did they smoke?” Perhaps I will consider this more fully another time, but for now, I want to examine the view that disease is an enemy to be destroyed. 

It seems as though it is an apt metaphor. After all, aren’t many diseases caused by other organisms invading our bodies and doing harm? There are many examples: bacteria (Lyme Disease, pneumonia, ulcers, TB, syphilis), viruses (herpes, Chicken Pox, flu, common cold),  protozoa (malaria, toxoplasmosis) or even larger organisms (trichinosis, tapeworms, hookworm). 

male bugs illness disease

Photo by Pixabay on Pexels.com

When it comes to considering causality, our thoughts usually travel along linear chains of causes. So, we may admit that while Lyme disease is “caused by” Borrelia bacteria, the “deer tick” that spreads the disease is also partly at fault. Similarly, although malaria is caused by a protozoa, the most effective prevention is to reduce the mosquito population or to use netting to keep the mosquitos from biting people. Similarly, you might try to prevent Lyme disease by wearing light clothing, using spray to keep the ticks off, checking for ticks after being in tick infested areas, etc. So, even in common practice, we realize that saying that the little organism causes the disease is an over-simplification. 

Once one “gets” a disease, however, the most commonly invoked metaphor is war. We know what the enemy is and we must destroy it! I grant you that is one approach that can be very effective, but consider this. The “human” body contains approximately as many bacterial cells as human cells. What you think of as your “human” body is only half human. It is half bacteria. Furthermore, since we all have trillions of bacteria in us when we are well, the picture of treating bacteria as an enemy to be destroyed is at best an over-simplification. In fact, more recently, medical science seems to indicate that under-exposure to bacteria in childhood can make you more not less susceptible to disease. If you use anti-antibiotics to “destroy” the “enemy” bacteria in your body, many of the “good” bacteria necessary for digestion are also destroyed. This sometimes, though rarely, requires exotic treatment to return to health. 

In cancer, both doctors and the general public mainly think of the cancer cells as “enemies” who must be destroyed. And yet, it seems that people may often have mutations that could lead to cancer but don’t. There are even very rare cases of spontaneous cures of cancer. What are some alternatives to thinking of cancer as an “enemy” that must be destroyed? 

Clearly, I don’t know of a definite answer or you would have already heard about it on the news. But let’s consider a couple alternatives. First, instead of thinking you have to “destroy” this enemy, imagine you thought of cancer cells as confused. People get confused all the time. Sometimes, we put them in jail. Sometimes we put them in mental hospitals. Sometimes, we simply teach them what they need to know. Sometimes, we do end up killing them. But it is not our approach to kill someone just because they make a mistake. So, we might seek a way to “re-educate” cancer cells so that they “realize” that they are part of something even larger and more wonderful – the human body. How would one go about this? Using the metaphor of a confused person, we would have to understand just why they were acting confused. Then we would have to provide situations so that they could learn (or re-learn) what they needed to know in order to become a productive member of “society.” We could “remind” a liver cell that, after all, they were born to be a liver cell and they’re potentially quite good at that. We could think of cancer as cells that are misinformed or have amnesia about their true nature. 

grey metal hammer

Photo by Pixabay on Pexels.com

We might also think along a different line. We could try to discover the best possible environment for these cancer cells to thrive – and then offer it to them somewhere else. For example, perhaps they really prefer an extremely acidic environment. Say you have a skin cancer on the back of your hand that thrives in a really acidic environment. We could provide a gradient of acidity next to the tumor and encourage all those acid-seeking cancer cells to migrate into a really acid tube that is next to the tumor. The farther away it gets from you, the more acidic the environment. 

You might also think of cancer cells as being rebellious. For whatever reason, they “feel” as though they are not experiencing enough of the “good life” being part of your body so they “take matters into their own hands” and begin leading a rebellion of cells out to steal the food supply and multiply in an unrestrained fashion. A solution might be to “convince” them that they are better off retaining their initial function rather than becoming a lawless gang of cells. I am not sure what the best metaphor for thinking about infection or cancer is, but surely it is worth imagining others rather than sticking to just one based on war as a metaphor. 

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Business is a Sport

I treat this at greater length in The Winning Weekend Warrior, but the basic idea is simple. Yes, there are many strategies and tactics from sports that apply to business. But there is at least one crucial difference. Sports are designed to be difficult. They typically require skill and training if you are to do well. The parameters of the sport are fixed at any given time though they will vary somewhat over time. In golf, for instance, the hole is small and the distances are great. Though the rules of golf are complex, there is one over-arching principle. If it would help you to do something, doing that thing is penalized.

woman playing golf during daytime

Photo by Pixabay on Pexels.com

If golf were a business, many CEO’s would nonetheless approach it as a sport. They would try to hire the “best people” – that is, people with a proven track record of good golfing. They would then proceed to offer incentives for people to do even better. If people shot a high score repeatedly, they would be fired. Eventually, such a CEO might get good results by having skilled people who are well motivated and well trained. But why? If putting a golf ball in the hole is what gained you profit, simply shorten the fairways, widen the hole, and eliminate the hazards. Of course, as a sport this would make golf no challenge and no fun. Everyone could win. But having everyone win is exactly what you should do to maximize profit. Yet many in management are so taken with the “business is a sport” metaphor that they do not change the situation. Some do “change he game” and with spectacular results. Google and Amazon come to mind. 

Politics is War 

If you belong to a political party and believe the “other” party or parties are enemies to be destroyed, you are failing to understand the dialectic value that parties with different views can bring to complex situations. Life is a balanced dance between strict replication and structure on the one hand, and variation, exploration, and diversity on the other hand. A species who had no replication of structure from one generation to the next would die off. But so too would a species that had no variation because the slightest change in environment would also cause the species to die off. So it is with human cultures. If every generation had to start from scratch in determining what was edible, how to get along, how to avoid predators and so on, humans would have died out long ago. On the other hand, if a culture were completely unable to evolve and change, they would also die out. Typically, “conservative” parties want to keep things the same for longer and “liberal” parties want to change things more quickly. There is no obvious answer here. But what is vital is that members of each party see that there is value in the debate; in the dialogue; in the dialectic. 

architecture bright building capitol

Photo by Pixabay on Pexels.com

The other party is not an enemy; it is the balance so that you can do what you do best. If you are predisposed toward exploration, science, new experiences, and so on, great! On the other hand, if you are more predisposed toward tradition and loyalty and repetition, great! If you did not have the people of the opposite predisposition, you would have to incorporate all that within yourself. Conservatives are what allows liberals to be liberal. And liberals are what allows conservatives to be conservatives. A huge problem arises, as it has recently in American politics, when one party decides they are just “right” all on their own and “victory” is worth lying, cheating, and stealing to get it. This is not unique to contemporary America of course. History is littered with administrations who were so convinced that they were “right” that they wanted to destroy all opposition. It has always ended badly. Politics is not war. (Though the failure of politics often leads to war.)

Of course, if a party really does treat all opposition as enemies to be jailed or executed, that’s no longer a  “party” at all–that’s a gang of thugs. Throughout history, such gangs of thugs have also attempted to discredit and destroy any honest reporting about what the gang is doing and how it affects others.

UX is All that Matters vs. UX Does Not Matter. Development is war!

As you might guess, neither of these extreme positions is useful. Price matters. Time to market matters. Marketing matters. Having good sales people matters. Having excellent service matters. Having a good user experience matters. It all matters. Depending on the situation, various factors matter relatively more or less. 

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(Original artwork by Pierce Morgan)

As in the case of political ideologies, it is just fine for UX folks to push for the resources to understand users more deeply; to test interaction paradigms more thoroughly; to collect and observe from more and more users under a wider variety of circumstances. Similarly, while you are pushing for all that and doing your best to argue your case, remember that the other people who are pushing for tighter deadlines, and more superficial testing are not evil; they simply have different perspectives, payoffs, and responsibilities. Naturally, I hope the developers and financial people do not view UX folks as simply “roadblocks” to getting the product out quickly and cheaply either. 

The first half of 2018, I tried to catalog many of the “best practices” in collaboration and teamwork. You might find some of these useful if you are embroiled in “UX wars.” You and your colleagues from other disciplines might also find it useful to consider that it is worth taking the time to affirm your common purpose and common ground. You are meant to work together. Development is not war. 

IMG_5216

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